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5 Reasons to Invest in a Chatbot for Your Business

5 Reasons to Invest in a Chatbot for Your Business

What keeps you up at night when you think about your business? Finances, employee performance, or business continuity? 

For too many business owners, the challenges far outweigh the solutions they face on a daily basis, especially when it comes to customer service.  

The customer experience is a make-or-break avenue for so many companies, with one wrong interaction canceling out dozens of positive ones in a split second. If you’re wondering how to improve your customer service experience without overhauling your current process, keep reading. 

Why You Need a Chatbot

One in three customers will leave a brand they love after one bad interaction. 

Here are five reasons why you need to invest in chatbot software for your website—immediately. 

1. Faster Response Times

We’ve all played the waiting game as customers. Whether we’re being put on hold for 20 minutes with elevator music to keep our minds occupied (or annoyed) or refreshing our inbox every hour for an email response, we’ve all been fed up with long wait times at one point or another. 

Having a chat software eliminates much of the frustration caused by customers having to wait to be connected to an available agent because it’s always on! More and more, we expect instant responses, and having an established chat solution can assist with around 80% of customer queries instantly without the need for any human intervention. 

2. 24/7 Support 

Having your own internal customer service team is efficient, but it could be better. Even with a fully staffed department, you can’t guarantee someone will always be available—or can you?  

Enlisting the right software allows you to support customers in different time zones, so you can be sure they’re never left in the dust. Whether you choose to work solely with an AI chatbot or want a hybrid approach with a team of agents always ready to assist, 24/7 support will become the norm for your customer service.  

3. Knowledge Base for Quicker Problem Solving

It’s like a cheat sheet for solving customer problems, but better. When choosing the perfect chat solution for your business, you need two things: answers and a way to source those answers. Through the software, you can host a repository of articles, documents, and resources that allow you to quickly source answers to customer questions.  

As you continue to feed it more data based on customer inquiries and agent questions, you can build up your knowledge base to become even more powerful, leading to quicker response times and better resolution rates. 

4. Simplified Workflow

It’s more than just a chatbot—seriously. The chat feature is what you need, but it’s not the only thing you get. With a Software as a Service (SaaS) option for chat, your team also gets a simplified dashboard set up for you or external agents to monitor customer inquiries.

It’ll be easier than ever to delegate and manage interactions because everything will be sent to one unified inbox, no matter if the customer is sending their message through text, email, Facebook Messenger, or another platform. It’s all built to be assembled in one unified support queue, so it’s not just easier for customers but for your team as well.   

5. Happier Customers (That’s the point, right?)  

With the right chat solution, you receive an easier way to communicate with customers and resolve inquiries in a timely manner, with minimal back-and-forth and frustration on all sides. And happier customers lead to better word of mouth and more business. 

LiveHelpNow: Our Preferred Chat Provider

In case you haven’t figured it out yet, everything we’ve mentioned about the right chat solution ties back to our top choice: LiveHelpNow.

LiveHelpNow is a premier chat and customer support software provider for businesses looking to scale their customer service. They’re obsessed with your customers, so you know they’ll always be taken care of when they’re put in charge.  

With a hybrid AI-mixed-with-humans model for customer service, you’re guaranteed that no customer request is left unanswered. 

If you’re still not convinced, visit their website to learn more about what they bring to your business. 

Customer Service & Marketing: A Cohesive Dynamic

Both customer service and marketing put your customers first by understanding their needs and offering solutions to fit. 

At Citro, we’re committed to elevating your brand’s marketing so your customers feel heard and your business is the first thing on their minds when they need answers. 

Let’s work together and create a partnership built on trust and customer satisfaction. 

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