# Cofense - 2025 Cybersecurity Awareness Month Integrated Marketing Campaign

> See how Citro created Cofense's 2025 Cybersecurity Awareness Month campaign, a racing-inspired Formula Phish experience.

To celebrate Cybersecurity Awareness Month, we developed a "Formula Phish" integrated marketing campaign designed to turn security education into an immersive, high-energy experience.

## Services

- Digital Marketing
- Web Development
- Design
- Strategy

## The Challenge

Cofense needed a campaign that would increase engagement among relevant audiences during Cybersecurity Awareness Month and make phishing education feel accessible and memorable. The challenge wasn't just creating awareness; it was creating attention in an environment where the competition never lets up.

## Our Solution

Cofense needed a campaign that would increase engagement among relevant audiences during Cybersecurity Awareness Month and make phishing education feel accessible and memorable. The challenge wasn't just creating awareness; it was creating attention in an environment where the competition never lets up.

## The Results

Formula Phish gave Cofense a campaign platform that stood out from traditional cybersecurity awareness initiatives. This campaign delivered a modernized approach to cybersecurity awareness communications.