Cofense - “Formula Phish” Integrated Marketing Campaign
In the race against real-time email phishing threats, there’s one name that should come to mind. Cofense started 2025 off with a campaign idea they needed help bringing to life, and that’s where our pit crew came in.
The Challenge
Cofense wanted an integrated campaign that would play off racing against the clock before a phishing email hits your inbox. This required campaign strategizing, briefing, and execution—not to mention some speedy deliverables.
Our Solution
We took the content strategy presented to us by Cofense’s marketing team and ran with digital ads and social graphics that were anything but second place. We also put together a bold landing page that would present the urgency of this campaign’s focus front and center—giving the Cofense team an exciting way to promote their message.
The Results
The “Formula Phish” campaign successfully launched in Q1 of 2025 and continues to bring in steady results and leads for Cofense.
A note from the designer
For the design of this project, we leaned into a race car theme to visually represent the speed and precision of Cofense's fast detection capabilities. The dynamic, high-energy elements mirror the fast-paced nature of security awareness, emphasizing how quickly and efficiently Cofense can identify threats. This theme allowed us to create a design that’s both visually striking and closely aligned with the brand’s commitment to rapid, effective security solutions.
Created leveraging technology from our trusted partners
We believe that great results are achieved by leveraging the best tools and technologies. For this project, we utilized the leading platforms of our partners to bring Happy Munch Factory's vision to life.
Let’s Build Something Great Together
Looking to elevate your brand, website, or marketing strategy? We’re here to help bring your vision to life with innovative design, powerful technologies, and proven strategies. Tell us about your project, and let’s get started!