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Nationwide Expansion

Case Study

Azzur Group

Azzur Labs is an analytical laboratory that specializes in GxP compliant testing services for the biopharmaceutical, food, cosmetic, and medical device industries with locations throughout the country.
With a fast-growing company, but no online presence, we needed to act fast to get Azzur Labs’ virtual voice out to the public. A website needed to be built to accommodate growth as Azzur Labs continued to add new services and locations.

Additionally, they also needed to freshen up branding and incorporate a social media strategy to expand their digital footprint.
Our UX/UI designers took on the challenge and made it their own from design to development, which reinvigorated Azzur Labs’ brand. This was achieved by modernizing the existing assets, simplifying the user interface, and restyling their color pallet. During design, reusability was always on the mind to accommodate the company’s growth. Our developers utilized Kentico best practices to implement the site in a timely manner.

The final product resulted in Azzur Labs obtaining an online identity with a new modernized website that attracted their life science clientele.

After their website was established, their presence on social media gradually increased as we implemented strategies to attract and engage followers.